The Verdigris Blog by Laurel Brunner

This article was produced by the Verdigris project, an industry initiative intended to raise awareness of print’s positive environmental impact. This weekly commentary helps printing companies keep up to date with environmental standards, and how environmentally friendly business management can help improve their bottom lines. Verdigris is supported by the following companies: Agfa Graphics, EFI, Fespa, Fujifilm, HP, Kodak, Miraclon, Ricoh, Spindrift, Splash PR, Unity Publishing and Xeikon.

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Climate change realities from Epson

Mon, 24/01/2022 - 09:35

medium_2015_Laurel B.jpgThe Verdigris blog by Laurel Brunner

Epson, the Japanese developer and manufacturer of wide format digital printers and other electronic kit, has recently published the results of a global survey, The Climate Reality Barometer survey. It highlights some worrying findings. https://global.epson.com/newsroom/2021/news_20210910.html

Print associations driving environmental improvements

Mon, 10/01/2022 - 10:20

Laurel-2018.jpgThe Verdigris blog by Laurel Brunner

Industry associations have a major part to play in driving standardisation and environmental impact improvement. It’s not an easy role to play, given that sustainability comes in many shapes and sizes, just as printing and publishing companies do. Some associations, such as FOGRA in Germany are incredibly active and engaged, working intimately with their members and able to monetise their services effectively.

Designed to be Sustainable

Tue, 14/12/2021 - 07:15

medium_laurel2015.jpgThe Verdigris blog by Laurel Brunner

The ideas behind the Circular Economy aren’t much talked about in the grass roots printing business, but some of the principles are starting to creep into conversations. Three main objectives underpin a circular economy: design products to eliminate waste and pollution; keep products and materials in use for as long as possible; and support the regeneration of natural systems. It might be by accident but changes to how print media products are designed and produced, are bringing our industry into closer alignment with Circular Economy principles.

Green steps

Mon, 29/11/2021 - 08:26

medium_2015_Laurel B.jpgThe Verdigris blog by Laurel Brunner

Almost every day another consulting group starts touting to help printing companies become more environmentally accountable. Offerings range from some sort of sustainability scheme or service, to overpriced environmental consulting. There’s a bandwagon cranking up and lots of people are in line waiting to board.

Global Flexo Innovation Awards Pushing Flexo Ahead

Mon, 15/11/2021 - 08:57

Laurel-2018.jpgThe Verdigris blog by Laurel Brunner

I recently had the privilege of being one of the judges on the Miraclon Global Flexo Innovation Awards (GFIA). The GFIAs were set up in 2018 as part of the tenth anniversary celebrations for the Kodak Flexcel NX system. They celebrate companies using Flexcel to drive worldwide transformation in the flexo industry.

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